There are plenty of ways Webmart can help you find new channels to market or drive up your campaign ROI. Here’s a range of fantastic success stories to show you what can be achieved.
A premium furniture brand wanted to promote their products via inserts into the Sunday Times, Daily Telegraph and Mail on Sunday supplements. They were struggling to get the correct advice and support from their previous print supplier.
Wiltshire Farm Foods wanted to find a way to entertain their customers through the pandemic. Webmart’s consultants quickly delivered the solution.
Bethesda, a leading publisher of videogames, needed a partner to deliver creative, print management and logistical services for their latest product release.
Mostly Media are specialists in planning and buying media, frequently booking in high volumes of inserts with a wide variety of publishers.
Utopia bathrooms were nervous about changing their print marketing supplier. But when they had a run of problems with their long-standing supplier, the team at Webmart stepped in.
Having seen a response rates to standard DL and A5 leaflets flat-line. Audible turned to Webmart to increase new customer signups
After using Webmart’s free auditing service, we identified savings of £330,000 across the entire print spend of this large high street retailer.
Microsoft needed a long-term print partner to work with its creative agency on Point of Sale materials (PoS). They also needed to retain control and the ability to respond to changing retail demands.
Like many charities, The People’s Trust for Endangered Species (PTES) relies on public donations to fund its campaigns. They had tried door drops once before and found it a successful channel, but they were now interested in finding new ways to improve performance.
Long-established furniture retailers, Hampton McMurray and Hunters, had a significant marketing spend but weren’t getting the attributable results they needed.
DC Thomson (DCT) has been publishing newspapers, magazines and comics from their Dundee headquarters since 1905. Not only are they one of the UK’s longest established publishers, but they’re also one of Webmart’s longest and most valued customers too.
When Craghoppers needed a relatively inexpensive way of deepening customer engagement from their catalogue, we suggested a personalised digital cover. Using segmented customer data we achieved an 87% increase in response rates compared to non-personalised catalogues.
Our client, a national fencing and landscaping company, needed to increase responses to their customer questionnaire. Webmart’s consultants suggested lots of creative and production improvements that resulted in a near five-fold increase.
Plan International UK is one of the oldest and largest children’s development organisations in the world. They needed their handbook producing quickly, then distributing to locations in 23 countries.
In 2012, King’s set out to appoint a new consolidated framework of print suppliers, for a period of 4 years, across 6 lots, or print categories, including: stationery, digital print, short run litho, long run litho, wide format and print management.
The marketing team uses catalogues as one of their main selling tools – selling directly from the catalogue as well as driving footfall to their stores and website.
As a high-profile public organisation, Leeds Beckett University had a number of reasons for implementing a sourcing platform.
Our customer, a well-known marketing agency targeting the real estate sector, was struggling to cope with placing print projects across multiple suppliers. They had a feeling there must be a better way that would reduce their administration overhead and reduce costs.
A premium furniture brand wanted to promote their products via inserts into the Sunday Times, Daily Telegraph and Mail on Sunday supplements. They were struggling to get the correct advice and support from their previous print supplier.
A large, well-known mail order specialist, wanted to use offline communications in support of their digital channels to reduce online basket abandonment levels.
Our customer, a leading country clothing and outdoor equipment supplier, uses their 250 page mail order catalogue as an important way to generate new business. They came to Webmart wanting a reliable, quality print partner who was keen on price.
A leading magazine publisher came to Webmart looking to reduce costs and reduce production time to give them time to sell more advertising space.
Hilite are a full service direct marketing and list management agency based in Kent. They were referred to us by another agency, Health Affiliates, and we have since become the preferred supplier for both of them.
Online gift and gadget retailer Firebox has been benefiting from Webmart’s one-stop print service since 2009. Webmart provides packaging, stickers, labels and product information manuals.
Paul Devlin has taken his angling equipment business from humble sole-trader, market stall beginnings and grown it into a hugely successful multichannel retailer employing 90 full-time staff.
Europa, a leading UK-based facilities management company, required a stationery ordering system to manage orders, suppliers and approvals. They wanted to find savings, reduce order processing time and improve spend reporting to management.
Broadcaster BSkyB was looking to publicise the launch of its brand new Sky Sports F1™ channel, dedicated to airing all Formula One races and providing coverage of practice sessions and qualifiers.
Broadcaster, BSkyB, was looking to reach families using competitors’ TV and broadband services, based on price and perceived value. This was a tactical drive to showcase a standalone broadband offer at a competitive £10 price point.
This independent foster care agency was using intelligent door drop for the first time to raise awareness of its brand and the need for more foster carers, especially those that could look after siblings.
Kellogg’s All-Bran Golden Crunch launched to a fanfare of TV, digital, PR and outdoor campaigns. Core to the campaign was driving taste reappraisal through an innovative sampling door drop. Kellogg’s was eager to ensure the product would be offered to genuine hand-raisers, to avoid wastage and maximise engagement among the target demographic.
The Salvation Army trusts door drop media to boost awareness of the charity’s activities in the lead-up to Christmas and raise donations.
Luxurious car manufacturer, Rolls Royce, embarked on a challenge to entice a young affluent audience to join the ranks of owners of their new car: the modern, sleek and elegant Ghost.
Tekpak is an innovation-led manufacturer of robotic packaging lines for manufacturers of high volume retail packed goods, infant nutrition and life science/pharmaceutical products. With limited marketing budget, the company faced competition from large German concerns.
To form a lasting connection between Land Rover and its target audience, the brand created a practical desert survival guide as a giveaway to all Land Rover owners in the UAE. This guide not only provided extreme tips to stay alive in the desert, but, as a last resort, could be consumed, thanks to special print and paper technology.
The customer needed to drive additional debit card usage, grow interchange revenue, and strengthen their “Primary Financial Institution” status.
Italian pasta producer, Bertolli, wanted to raise awareness of the brand as an authentic Italian food producer. The objective of the campaign was, while promoting Italian cuisine, to increase awareness of the genuine Italian food Bertolli delivers to British consumers.
Kern & Sohn makes extremely sensitive measurement instruments, including scales that detect minute differences in weight. To demonstrate its scales’ precision, the company sent Kern the Gnome on a series of missions, which he then documented in “white papers.”
Our customer, a leading educational book publisher, wanted to change print suppliers but was concerned the transition to a new supplier would hurt their business.
For the very best in multichannel marketing solutions available across the UK, contact Webmart today. Call us on 01869 321 321 for a free consultation.
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